October 25, 2018
Making unplanned purchases—impulse shopping—is one of the areas that a shopaholic struggles to contain every single day. It’s also the apple in the eye of business owners and marketers.
Impulse buying is an important sales driver of businesses and they spend a lot of time and money to make sure consumers that enter their brick and mortar stores, or online websites, do exactly that. Free shipping, sales and promotions, well designed websites, and mobile optimization are all methods employed to encourage consumers to buy something.
With so many methods carefully crafted to get you to buy, buy, buy, how do you stop yourself from making an impulse purchase when you are in the heat of the moment?
Here are 4 questions to ask yourself: