October 25, 2018

Making unplanned purchases—impulse shopping—is one of the areas that a shopaholic struggles to contain every single day. It’s also the apple in the eye of business owners and marketers.

Impulse buying is an important sales driver of businesses and they spend a lot of time and money to make sure consumers that enter their brick and mortar stores, or online websites, do exactly that. Free shipping, sales and promotions, well designed websites, and mobile optimization are all methods employed to encourage consumers to buy something.

With so many methods carefully crafted to get you to buy, buy, buy, how do you stop yourself from making an impulse purchase when you are in the heat of the moment?

Here are 4 questions to ask yourself:

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September 7, 2017

Have you ever followed a fashion blogger or celebrity and felt jealous of their every move? Impeccable outfits, amazing shoes, gorgeous handbags, flawless make-up, perfect hair, a peek into a glam lifestyle can make any women green with envy. The dirty truth behind celebrities and Instagram’s top fashion bloggers is that they often have partnerships with luxury designers, so they either don’t pay for the stuff they wear or they buy it at a considerable discount. They also have a glam squad (hair, make-up, etc.) to help them get ready for events and professional appearances.

Does this mean that if you don’t have the budget or the professionals to help you get ready on a daily basis that you’re doomed to having no personal style? Absolutely not! Personal style is not about how much money you spend, it’s about what you do with your money.

Here are 5 tips on how to look fashionable when your budget doesn’t include buying out the designer’s collections or having a team of professionals to help you get ready.

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